PROGRAM PENGEMBANGAN KEWIRAUSAHAAN BERBASIS TEKNOLOGI DI IIB DARMAJAYA LAMPUNG

Penulis

  • Melda Agarina Ilmu Komputer, IIB Darmajaya
  • Susanti Susanti Ilmu Ekonomi, IIB Darmajaya
  • Hendra Kurniawan Ilmu Komputer, IIB Darmajaya
  • Yusminar Yusminar Ilmu Ekonomi, IIB Darmajaya
  • M Yusendra Ilmu Ekonomi, IIB Darmajaya
  • Stefanus Rumangkit Ilmu Ekonomi, IIB Darmajaya

DOI:

https://doi.org/10.36257/apts.v3i1.1926

Abstrak

Technology-based startups, or tech startups, are growing exponentially, bringing various kinds of business models to market and becoming key industry players. In Indonesia, over 1,500 tech startups have emerged, with some of them able to make their mark and gain a strong customer base only in a few years. IIB Darmajaya, with its entrepreneurial vision “Be Bold, Be Vibrant and Be Technopreneurship”, has been relentlessly working hard to help its students transition into tech businesses. However, the success rate has not been quite impressive due to their lack of experience in business management, meager access to capital and market, and minimum guidance and mentoring from business incubators. Our current program will implement Darmajaya’s Six Success Stages of Technopreneurship Incubation in order to select twenty candidates for technology-based entrepreneurship as well as five tenants, who will be directed in managing their business. The entire activities will be run under cooperation with multiple parties, including the university’s entrepreneurship lecturers and student affairs department, the Department of Industry and Commerce, and the existing cooperatives and microbusinesses. This partnership is expected to increase tenants’ survivability and refine their exit strategies, so that they are able to build strong and durable businesses.

Referensi

[1] 1. Huizingh EKRE. Moving the innovation horizon in Asia. Technovation. 2017;60-61:43-4.
[2] 2. Abu Bakar AR, Ahmad SZ, Wright NS, Skoko H. The propensity to business startup. Journal of Entrepreneurship in Emerging Economies. 2017;9(3):263-85.
[3] 3. Williamson B. Silicon startup schools: technocracy, algorithmic imaginaries and venture philanthropy in corporate education reform. Critical Studies in Education. 2016;59(2):218-36.
[4] 4. Lee HS, Lee JW, Kim HY, Jo HJ, Lee BG. Promising ICT Transfer Fields for Promotion of Micro-Startups. Procedia Computer Science. 2016;91:779-88.
[5] 5. Ghezzi A, Gastaldi L, Lettieri E, Martini A, Corso M. A role for startups in unleashing the disruptive power of social media. International Journal of Information Management. 2016;36(6):1152-9.
[6] 6. Xiang Z. From digitization to the age of acceleration: On information technology and tourism. Tourism Management Perspectives. 2018;25:147-50.
[7] 7. Metallo C, Agrifoglio R, Schiavone F, Mueller J. Understanding business model in the Internet of Things industry. Technological Forecasting and Social Change. 2018.
[8] 8. Muzellec L, Ronteau S, Lambkin M. Two-sided Internet platforms: A business model lifecycle perspective. Industrial Marketing Management. 2015;45:139-50.
[9] 9. Le HV, Suh M-h. Changing trends in internet startup value propositions, from the perspective of the customer. Technological Forecasting and Social Change. 2018.
[10] 10. Jangl P. Model of Market Orientation of High-Tech Firms in Germany: Validation Study. Verslas: teorija ir praktika. 2016;17(3):216-24.
[11] 11. Chen Y-f, Wu T-c. An empirical analysis of core competence for high-tech firms and traditional manufacturers. Journal of Management Development. 2007;26(2):159-68.
[12] 12. Breschi S, Lenzi C, Malerba F, Mancusi ML. Knowledge-intensive entrepreneurship: sectoral patterns in a sample of European high-tech firms. Technology Analysis & Strategic Management. 2014;26(7):751-64.
[13] 13. Zhang J, Wu W-p. Social capital and new product development outcomes: The mediating role of sensing capability in Chinese high-tech firms. Journal of World Business. 2013;48(4):539-48.
[14] 14. Nurjanti M, Hakim DB, Mulatsih S. Analisis Dampak Infrastruktur Transportasi Dan Teknologi Informasi Komunikasi Terhadap Nilai Tukar Perdagangan Di ASEAN Dan Asia Timur. Jurnal Ekonomi dan Kebijakan Pembangunan. 2018;2(1).
[15] 15. Kusharsanto ZS, Pradita L. The Important Role of Science and Technology Park towards Indonesia as a Highly Competitive and Innovative Nation. Procedia - Social and Behavioral Sciences. 2016;227:545-52.
[16] 16. Asmoro AA. Pengaruh Penggunaan Internet Terhadap Pengetahuan Korean Music Popular (K-Pop) Di Soulmate Community Kota Samarinda. eJournal Ilmu Komunikasi. 2015;3(1):473-85.
[17] 17. Setyawan AA, Purwanto BM, Dharmmesta BS, Nugroho SS. Business relationship framework in Indonesia: relationship marketing vs transaction cost. Journal of Asia Business Studies. 2016;10(1):61-77.
[18] 18. Suprobo FP, Araújo GC. Design thinking as a medium of professionalism and learning: A case of business incubator. Cogent Arts & Humanities. 2018;5(1).
[19] 19. Aboelmaged MG. Predicting e-readiness at firm-level: An analysis of technological, organizational and environmental (TOE) effects on e-maintenance readiness in manufacturing firms. International Journal of Information Management. 2014;34(5):639-51.
[20] 20. Scarmozzino E, Corvello V, Grimaldi M. Entrepreneurial learning through online social networking in high-tech startups. International Journal of Entrepreneurial Behavior & Research. 2017;23(3):406-25.
[21] 21. Picken JC. From startup to scalable enterprise: Laying the foundation. Business Horizons. 2017;60(5):587-95.
[22] 22. Hernández C, González D. Study of the Start-Up Ecosystem in Lima, Peru: Collective Case Study. Latin American Business Review. 2016;17(2):115-37.
[23] 23. Huynh T, Patton D, Arias-Aranda D, Molina-Fernández LM. University spin-off's performance: Capabilities and networks of founding teams at creation phase. Journal of Business Research. 2017;78:10-22.
[24] 24. Etzkowitz H. Innovation Lodestar: The entrepreneurial university in a stellar knowledge firmament. Technological Forecasting and Social Change. 2017;123:122-9.

##submission.downloads##

Diterbitkan

2020-04-10