Zahrani D, Tutus Rully, Divani Sri Lestari, Niken dwi Nofiyanti, Elga Mustika, Muhamad Nabil Rifan, dkk. PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE IPHONE DI KOTA BOGOR: THE EFFECT OF PRODUCT QUALITY AND PRICE ON IPHONE SMARTPHONE PURCHASE DECISIONS IN BOGOR CITY. JAMB [Internet]. 1 April 2026 [dikutip 12 November 2026];6(2):51-62. Tersedia pada: https://jurnal.polsri.ac.id/index.php/JAMB/article/view/11752