Pengaruh Variabel Tangible Terhadap Kepuasan Pengguna Kapal Putri Kembang Dadar

Authors

  • Novy Yanti Politeknik Negeri Sriwijaya
  • Yusleli Herawati Politeknik Negeri Sriwijaya
  • Sari Lestari Zainal Ridho Politeknik Negeri Sriwijaya

DOI:

https://doi.org/10.5281/zenodo.7417335

Abstract

This study aims to determine the effect of tangible variable on the service quality of Putri Kembang Dadar on customer satisfaction. The quality of service studied consists of tangible variable and several other variables. Data were collected using a questionnaire with a population of 60 respondents who used the ship's services. This research uses multiple linear regression analysis technique. The results of this study indicate that there is a partially significant effect on tangible variable with a significance result of 0.001 < 0.05.

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Published

2022-05-29

How to Cite

Yanti, N., Herawati, Y., & Ridho, S. L. Z. (2022). Pengaruh Variabel Tangible Terhadap Kepuasan Pengguna Kapal Putri Kembang Dadar. Jurnal Aplikasi Manajemen Dan Bisnis, 2(2), 50–55. https://doi.org/10.5281/zenodo.7417335

Issue

Vol. 2 No. 2 (2022): Jurnal Aplikasi Manajemen dan Bisnis April 2022

Section

Articles

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